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: Actresses like Andie MacDowell and Jamie Lee Curtis have become vocal about embracing natural beauty and silver hair, pushing back against Hollywood's "uncanny" obsession with Botox and CGI agelessness . Key Films Centering Mature Women

To see this narrative in action, look for films that treat aging as an evolution rather than a loss: Older Women and Cinema: Audiences, Stories, and Stars

: Successful films like Mamma Mia! (starring Meryl Streep ) and Book Club (starring Jane Fonda , Diane Keaton , and Candice Bergen ) proved that mature women are a primary, "hungry" audience for stories that reflect their own lives .

: Studies show that women over 60 have accounted for as little as 2% of major female characters, while men of the same age significantly outnumber them in leading roles . A Shift Toward Authenticity