The Weeknd - Reminder (audio) Now

: The hook, "Every time you try to forget who I am, I'll be right there to remind you again," emphasizes that despite his pop success, he hasn't lost his original edgy identity.

Released in February 2017, the music video is notable for its star-studded cameos, acting as a visual representation of his status in the industry. It includes appearances by: ASAP Rocky Travis Scott Young Thug Metro Boomin Nav and Belly (XO signees). The Weeknd - Reminder (Audio) The Weeknd - Reminder (Audio)

The track is widely seen as a response to his sudden mainstream success following hits like "Can't Feel My Face". : The hook, "Every time you try to

: The lyrics detail his rise from "a mattress on the floor" to international stardom, earning "a couple mil' a show" while staying loyal to his city and his XO crew. Production Credits The song was produced by a frequent group of collaborators: Doc McKinney Cirkut Mano The Weeknd (Abel Tesfaye) The Music Video The Weeknd - Reminder (Audio) The track is