The End of an Era: Sunfed Meats Concludes Operations If you’ve been scouring the web to buy online, you may have noticed that digital shelves are looking empty . After a decade of pioneering "Chicken-Free Chicken" and redefining plant-based protein in New Zealand and Australia, Sunfed Meats officially concluded its operations in January 2026 .
While nothing quite matches the exact "Sunfed" texture, the market continues to evolve. In the Australia/NZ region, brands like v2food are still seeing growth. For those looking for high-quality, ethically raised animal protein as a pivot, online butchers like Pure South Shop or The Meat Store remain active for home delivery.
: Designed to be a direct swap in any recipe, it could be pan-fried, grilled, or tossed into curries just like raw meat. Why Did They Close?