Rob | Riches

1st Place Junior Lightweight at the World Finals (2006). WBFF: Won the World Fitness Model Championship in 2011.

He is known for high-volume routines incorporating diverse angles, supersets, and a mix of free weights and cables to target specific muscle heads, particularly his renowned biceps training . Rob Riches

He has appeared on the covers of major magazines, including Maximum Fitness , World Physique , and Muscle & Fitness . Training Philosophy and Personal Brand 1st Place Junior Lightweight at the World Finals (2006)

He generally follows a balanced macro-nutrition approach, typically maintaining around 3,000 calories per day with a split of roughly 40% protein, 40% carbohydrates, and 20% fats. He authored the book Ultra Lean , a guide to sustainable macro-nutrition and training. He has appeared on the covers of major

1st Place Central Qualifier, Novice (2005) and Middleweight (2006).