Reengineering The Corporation : A Manifesto For... May 2026

: Many firms used "reengineering" as a polite word for mass layoffs.

: It focused heavily on mechanics and often ignored company culture or employee morale. Reengineering the corporation : a manifesto for...

: Don't just automate old ways. Throw the old system away and start with a "clean sheet of paper." : Many firms used "reengineering" as a polite

Hammer and Champy viewed Information Technology as an , not just a tool. IT shouldn't just make old processes faster. Reengineering the corporation : a manifesto for...

Example: Using a shared database so everyone sees the same data at once, instead of waiting for paper files. ⚠️ Impact and Criticism

: Stop thinking in departments (Sales, HR, IT). Focus on the end-to-end journey of a product or service.

IT should allow companies to work in ways that were previously impossible.