In January 2023, a sped-up version of the track became a viral sensation. Carey leaned into the trend by posting her own choreographed videos, including one with her children and Kim Kardashian that amassed millions of views.
The song serves as a "kiss-off" anthem, with Carey dismissively telling a partner the relationship is over after they returned home late. The 2023 Viral Resurgence Mariah Carey - It's A Wrap 2023
Following the digital success, Carey released the EP on black and limited-edition translucent tan vinyl on December 1, 2023. In January 2023, a sped-up version of the
In 2023, Mariah Carey successfully revitalized her 2009 deep-cut by transforming a viral TikTok trend into a strategic commercial release. Originally an album track from Memoirs of an Imperfect Angel , the song's resurgence was fueled by a "sped-up" version that sparked a global dance challenge, leading to the official release of the It’s a Wrap EP on February 10, 2023. Origins and Composition The 2023 Viral Resurgence Following the digital success,