: Use "I" for the customer and "you" for the business (e.g., "How do I track my order?").
: Use simple language that matches how your customers actually talk. Example FAQ Structure What services do you offer? : Use "I" for the customer and "you" for the business (e
: Start each point with words like What, How, Where, or Can to match how people naturally seek help. : Use "I" for the customer and "you" for the business (e