: Hosted by Geoff Keighley, this has become the spiritual successor to E3, offering a centralized window for major summer announcements [21, 36].
: The ESA recently unveiled iicon , a new event set to debut in April 2026 , designed to explore the evolving role of interactive entertainment [33]. big e3
E3, formerly the world's premier video game trade show, has officially come to an end after nearly 30 years [27, 30]. The event, which began in 1995, served as the primary stage for major industry announcements, hardware reveals, and massive physical exhibits [11, 17, 36]. Following several years of cancellations and a brief digital-only shift, the Entertainment Software Association (ESA) discontinued E3 in late 2023, citing the rise of publisher-specific showcases and new ways for companies to reach fans directly [30, 36]. The End of an Era: Remembering the Magic of E3 : Hosted by Geoff Keighley, this has become