This is historically the strongest window for deals. December, in particular, often sees the steepest discounts as dealers push to hit yearly targets. Black Friday and New Year's Eve are specific peaks for these incentives.
This is the "model year transition" period. As next year's models arrive on lots, dealers offer high incentives to move the current stock. best time to buy a gmc truck
When Is the Best Time to Buy a Truck? 2025–2026 Buying Guide This is historically the strongest window for deals